In 2025, B&C revolutionizes traceability with QR codes integrated on each garment
In 2025, the brand B&C takes a new step in transparency and innovation by incorporating a unique QR code on each of its clothing. This technological breakthrough -for the time being limited to the new 2025 collection - allows consumers, retailers and textile professionals to instantly access valuable information about each product.
By simply scanning the QR code with a smartphone, it becomes possible to discover the entire range of clothing: from the source of raw materials to environmental certifications, manufacturing conditions and maintenance advice. This initiative is part of a full transparency approach, ensuring that users are fully traceable and better understand the ethical and ecological commitments of the EU B&C.
Beyond traceability, these QR codes offer an enriched user experience. They provide access to exclusive content such as customization guides, style recommendations or special offers tailored to customer preferences.
With this innovation, B&C confirms its commitment to a responsible and sustainable way, where each product bears an authentic and verifiable history. A step forward that meets the growing expectations of ethical consumers and the quality of the clothing they wear.
The brand B&C creates and manufactures a wide range of high quality promotional clothing designed for decoration and marketing. Known for its wide range of colours and a range of timeless products, B&C can renew his offer. First since 1997, the brand launches a brand new line of basic t-shirts: #E to replace the Exact t-shirts.
Hooded Softshell/kids brand B&C, reference JK969
Real+/women brand B&C, reference JW925
Real+/men Heavy Weight Jacket brand B&C, reference JM970
The Softshell 3 Layer Jacket with Reset Hood B&C JG006 offers optimum weather protection thanks to its windproof and waterproof fabric. Its technical design ensures optimal breathability while maintaining comfortable heat. The adjustable hood and zip pockets reinforce its practicality. Easy to customize, it is ideal for companies and teams looking for a...
Bodywarmer Brand Explorer B&C, reference JU880
La Doudoune Reset B&C JG001 is designed to combine warmth and comfort in cold weather. Its insulating padding and windproof fabric guarantee excellent thermal protection. Its rising collar and zipped pockets add a practical and modern touch. Adapted to professionals and sports teams, it is customizable, making it an excellent support for companies looking...
Hooded Softshell/women brand B&C, Reference JW937
Hooded Softshell/men brand B&C, reference JM950
X-Lite Softshell/men Jacket brand B&C, reference JM951
Superhood/women brand B&C, reference JW941
Superhood/men Jacket brand B&C, Reference JM940
X-Lite Softshell/women brand B&C, reference JW938
Corporate 3-in-1 Jacket of the brand B&C, reference JU873
TungstenTM Business Traveller brand Quadra, reference QD975